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Dreams Don’t Stay That Way. Bring Them to Life!
The Art Director formulates design concepts and presentation approaches for visual communications media, such as print, broadcasting, and advertising. They direct workers engaged in art work or layout design.
RELATED JOB TITLES
Art Director, Art Supervisor, Creative Director (CD Director), Creative Manager, Creative Services Director, Creative Services Manager, Design Director, Graphic Design and Art Production Manager, Group Art Supervisor, Presentation Director
Facts and Stats
Your career outlook is looking good – just like these stats.
O*NET Code: 27-1011.00
Median wages (annual)
2024
Projected job openings
2023-2033
Projected growth (average)
2023-2033
What You Need to Know
- Sales and Marketing — Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
- Communications and Media — Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
- Computers and Electronics — Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
- Customer and Personal Service — Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
Top Technology Requirements Included in Job Postings
- Desktop publishing software — Adobe Systems Adobe InDesign; Quark; QuarkXPress
- Graphics or photo imaging software — Adobe Systems Adobe Creative Cloud; Adobe Systems Adobe Flash; Adobe Systems Adobe Illustrator; Adobe Systems Adobe Photoshop
- Video creation and editing software — Adobe Systems Adobe AfterEffects; Apple Final Cut Pro; WeVideo; YouTube
- Web page creation and editing software — Adobe Systems Adobe Dreamweaver; Facebook; Social media software; WordPress
- Web platform development software — AJAX; Cascading Style Sheets CSS; Drupal; PHP: Hypertext Preprocessor
When You Choose Miami, Your Career Journey Begins
Once you’ve selected your program at Miami, the Center for Career Exploration and Success will help you explore career paths, prepare for the job market, and make meaningful connections. With personalized support, resources, and events, you’ll gain the skills and confidence to navigate your career journey.

Discover how to turn your passions into a career path. Explore majors and careers that match your interests.

Build the skills to succeed in your career journey. Prepare for internships, interviews, and the workplace.

Make meaningful connections to launch your career. Access networking opportunities, career fairs, and employer events.
This page includes information from O*NET OnLine by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license.