Engineering MBA

ACC 611 Accounting for Managers

• This course explores how accounting information is used by managers to make internal business decisions, to create financial plans, and to evaluate actual performance relative to those plans. It also explores how managers analyze financial statements for internal management purposes.

ECO 616 Microeconomics for Managers

• This course develops analytical and quantitative modeling tools for solving problems in all functional areas of business. Principal topics include optimization techniques, industry analysis models, strategic dynamics, scope of the firm, and decision-making in uncertain contexts. The pedagogy of the course emphasizes applications of modeling tools in the context of a variety of business problems and industry settings.

ISA 621 Enabling Technologies

• The course begins to prepare managers to view information as a resource and to identify opportunities for using information for competitive advantage.  Organizations used to be defined by their buildings and their employees.  Information technology makes possible new organizational forms, new intra‑ and inter-industry relationships, and new competitive strategies. This course will explore opportunities for exploitation as well as the management of information technology in organizations today. 

MKT 618 Marketing Management

• Focuses on the business’s front lines; the value creation from which all economic activity derives. Addresses how sellers identify, manage, and meet customer needs and wants through concepts, heuristics, models, and frameworks that help stimulate and manage customer-centric organizations. Leverages a mix of current readings and case analyses to bring cutting-edge thinking and applications to life; offered in the Spring and Summer semesters.