Business Operations

Business decisions have always been rooted in data. However, over the past decade more and more data has become available to marketers. This course details the analysis measures and methods used by leading organizations to make more precise business decisions in the 21st century.

This course explores optimizing strategic and operational business risk across an organization. The goal of business risk management is to implement processes to ensure that the organization is able to achieve returns consistent with its risk appetite to create long-term value for shareholders and other stakeholders.  Discussion includes how the C-Suite and Board effectively seek desired returns by optimizing strategic risks based on its risk appetite.  How an organization implements and measures values and codes of conduct to put its employees in the best position for achieving strategic objectives and establishing and maintaining a desired reputation.  In addition, examine risk assessment and management skills through the lens of enterprise risk management and specific tools within processes for addressing risks in various contexts including supply chain, human capital management, finance and accounting, information technology, and marketing.  Further, the course includes the critical contexts of crisis management and reporting on risk management to stakeholders via ESG and integrated reporting.

The field of finance is very broad, covering investment concepts, corporate financial policy, security markets, banking (and other intermediaries), the role of government and the international sector, real estate and personal finance.  Together these components make up the “financial system” and in this course, we examine a few parts of the financial system.  This will be taught as a “skills” course most of which is likely to be used by a non-finance corporate manager or a reasonably sophisticated individual investor.  Specifically, we will look at financial statements, time value of money, financial risk, cost of capital, project financial evaluation, and capital budgeting.

Focuses on business’s front lines; the value creation from which all economic activity derives. Address how sellers identify, manage, and meet customer needs and wants through concepts, heuristics, models, and frameworks that help stimulate and manage customer-centric organizations. Leverage a mix of current readings and case analyses to bring cutting-edge thinking and applications to life.

Broad study of production system that is part of all manufacturing and service organizations. Examines, in a variety of organizational settings, the process design, facilities deployment, materials management, quality control problems, and supply chain management.