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Turn Clicks Into Customers
Explore the intersection of business, technology, and marketing through this 18-credit-hour Digital Commerce minor. Coursework focuses on e-commerce, digital marketing, customer experience, analytics, and digital strategy, preparing students for careers in the rapidly evolving digital economy.
Eligibility
Commerce majors are not permitted to declare any Commerce minor. Available online and in-person.
Gain a Competitive Edge in Digital Marketing and E-Commerce
Learn how businesses leverage digital channels, data, and technology to reach customers, increase sales, and enhance the customer experience.
Curriculum and Courses
- CMR 105 Introduction to Marketing
- CMR 281 Digital Media and Organizational Communication
- CMR 285 Business Information Management
- CMR 286 Digital Commerce
- CMR 341 Internet Marketing
- CMR 442 Current Issues and Innovation in Small Business
at miami, there’s something for everyone.
Contact Us
Department of Commerce
Hamilton Campus
Phelps Hall 207
1601 University Blvd.
Hamilton, OH 45042
513-785-7706
[email protected]
Miami University Regionals
A Place for Those Who WILL.
You like to take the road less traveled, and so do we. Here, you’ll learn by doing, gain hands-on experience, and graduate ready to lead in a rapidly changing world.