Write all of the introduction content here. Only use NON
FULL-WIDTH block.
Full-Width blocks can be inserted
outside of this block and will wrap around the form. Form settings are located on page settings
(click
“Program” for page
settings in
right-hand sidebar.)
Write your contact information here and insert your embed form code in the Custom HTML block below
Find Your Perfect Pitch
The Sales Management major emphasizes personal selling, sales management, and business-to-business marketing. Graduates will have a firm grasp of negotiation skills, selling best practices, planning sales strategies, optimizing compensation programs, and resolving customer and sales team complaints.
Curriculum and Courses
Sales Management draws courses from a variety of disciplines to prepare students to work in sales/sales management, as well as other organizations in managerial and staff capacities. Students are allowed only one CMR major. Double CMR majors are not permitted.
- CMR 244 Introduction to Global Business
- CMR 495 Strategic Management for Commerce
- CMR 211 Economics for Commerce
- CMR 263 Sales and Promotions
- CMR 363 Personal Selling
Students can take courses online, in-person primarily at the Voice of America Learning Center, or a mix of both.
At Miami, there’s something for everyone.
Facts and Stats
Your college experience here will be one of the most exciting times of your life. To make sure of this, we’ll provide you with a powerful support system.
of Ohio’s Best Online Bachelor’s Programs
U.S. News & World Report
of 2021-2022 bachelor's degree graduates were employed, furthering their education, serving in the military or a service program
Miami University Data
Student to faculty ratio
Miami University Data
ADMISSION AND AID
You’ve Found the Place to Reach your Goals.
Miami University Regionals offers an education that fits your lifestyle so you can earn a degree that is life-changing. And our open admission policy allows for an environment of diverse learners.
Learning Outcomes
Core for all B.S. in Commerce degrees
- Demonstrate ability to communicate effectively and work with others
- Apply critical thinking skills to solve problems in organizational/business contexts
- Analyze and apply information and data to solve problems
- Apply concepts in strategic planning, leadership, and ethics
- Apply knowledge in the core areas of accounting, business law, management, marketing, finance, economics, and global business
Sales Management Major
- Demonstrate a clear understanding of the hierarchy of effects in buying and promotional mix in business-to-business(B2B) markets
- Connect and relate how marketing and direct selling activities achieve synergy within the context of the hierarchy of effects in reaching the targeted consumer
Miami University Regionals
A Place for Those Who WILL.
With locations in Hamilton, Middletown, and West Chester, as well as online, our student-first philosophy makes you feel valued and supported. When you choose Miami University Regionals, you are earning a highly respected Miami University degree at one of the lowest four-year tuition rates in Ohio.